E-Commerce & Online Stores


Are you just starting out with a new product or service and need to sell on the web? Perhaps you’re just venturing out of the realm of a brick and mortar store and are ready to take the leap to an online presence? Or perhaps you’re a seasoned e-commerce veteran just not getting a strong enough conversion rate.

Successful e-commerce is not just driven by software, it’s driven by proven strategies and design standards and conventions found throughout the most successful online retailers. Our design team creates high impact designs that are created to drive sales. Our development team understands the most important business logistics to assure that you have an easy-to-maintain store that addresses your unique business needs.

No matter what the product is, we can help create you a successful online marketplace that drives customers towards sales and you towards your ROI goals. We do this by thoroughly understanding your business, product or service, and the competition on the web. Along with other industry standards, we create a custom user experience tailored to your goals.

Our team of designers and developers create a completely unique and custom e-commerce website for you, using one of a few incredible platforms in which we specialize.


If you’re serious about e-commerce and have a large catalog or advanced integration requirements, Magento is the ideal system for your needs. Built on PHP, Magento is available as an open source solution (Community Edition) that allows for highly robust, custom e-commerce websites to be built.

If you have even more substantial requirements, then an Enterprise solution may be a worthwhile investment, as it comes with several features and functionality not offered in the Community Edition as well as premier support directly from Magento.

At Inverse Paradox, we have a team of in-house developers who specialize in not only the custom look and feel of Magento but understand all of the pieces that make it tick. This includes custom extension development, server performance tuning, and data management.


If you have a smaller catalog or you’re just starting out with an online store, WooCommerce is the perfect entry level solution to address your needs. Since it’s an extension of WordPress, you can easily get a store up and running while not substantially increasing the cost of your website.

WooCommerce offers a dependable out-of-the-box system that can be easily tailored to match your website’s look and feel. It includes many different tools so you can offer variable products, simple coupon codes, and many different checkout and shipping options.


More times than not, your website needs to communicate with your POS or ERP system. Inverse Paradox team members have worked with built-in integration capabilities for popular systems such as Quickbooks and Xobni. We’ve also created custom integration solutions with larger-scale or custom systems, which include synchronizing order data, shipments, customers, and even the entire product catalog and inventories.

In addition, our team has experience working with other common platforms such as Volusion, NetSuite, Shopify, and osCommerce. Regardless of your e-commerce needs, Inverse Paradox can aid and support in your online retail growth.


We help you develop a design as well as a plan, and implement the best e-commerce system for your needs. With our extensive experience in Magento and WooCommerce, we can achieve your online retail goals. Once your e-commerce site is up and running, we can also help you promote your products through our sophisticated internet marketing, as well as design marketing collateral that can tie directly into your products.

If your business is product-oriented and you are looking for an effective way to conveniently sell your products while establishing your online visibility, please contact us at Inverse Paradox today, 215-478-6586.