The Academy of Oncology Nurse & Patient Navigators (AONN+) offers more than 5,000 members access to exclusive content, continuing education materials, certification, webinars, private forums, local chapters and national conferences.
Using the Academy’s existing branding and imagery, Inverse Paradox designed and developed their responsive website, which features custom functionality to provide its members with exclusive content, certification testing, webinars and more, along with the ability to connect locally with other members in their region and industry. We have since worked on a handful of AONN+’s print advertising, direct mail pieces, national conference materials from signage to brochures, designing and developing supplemental websites and corresponding email marketing campaigns.
Growth in a niche healthcare professional market was our #1 priority. We needed to design and develop a marketing and membership website to generate new members to our organization, but also add custom features and benefits for our current members. Inverse Paradox did an outstanding job! Working closely with our project manager, Alicia, we were able to get the site launched on time and within budget. We will continue to work with Inverse Paradox as we add more functionality to the site as well as create new sites and marketing materials for more of our company brands.”
Pam Rattananont FerrisChief Operating Officer, The Lynx Group