For over one hundred years, Grand View Health has treated tens of thousands of patients in Bucks and Montgomery counties offering a full range of emergency services as well as inpatient and outpatient care, with expertise in Cancer Care, Heart Care, Orthopedics, Surgery, Women’s & Children’s Health and Post Acute Care Services.
Recently, Grand View Health collaborated with local marketing agency, Timmons & Company to reinvent and modernize their brand. Inverse Paradox was introduced to produce the new website on WordPress, which included restructuring content, creating a brand new responsive design and abiding to the new branding standards created by Timmons & Company. Additionally, Inverse Paradox produced their new Intranet system, also built on WordPress, and integrated with Grand View Health’s internal technology infrastructure.
Organization was top priority when it came to our site. We didn’t know it at the time, but with hundreds of pages to rebuild and redesign, Inverse Paradox guided the way. They provided us with structured sitemaps and wireframes to illustrate the new workflow of our site, and how our patients would get the information they needed to find. Their attention to detail, candid feedback and Neil’s recommendations certainly made our website redesign a success.”
Susan FerrariDirector of Marketing Communications, Grand View Health